Project 4: Movie Posters!

Movie posters, in the history of cinema, must find ways to create a compelling story that makes the viewer think "I want to see more of this."  It's an evolution of what we've done in art galleries for hundreds, if not thousand of years - interact with a work of art, and imagine what happens beyond the surface.

While we have a solid understanding in creating compelling images, we have yet to break down the way artists integrate type into artwork seamlessly.  If you do not know anything about type, it is easy to write off text as simply "placing it on paper, and moving along."  There is a lot more to it than that.

After watching Helvetica, you are tasked with creating a movie poster using your new knowledge of typography and photos of your paper craft characters!  This is a short project that gives us the chance to use text and image in ways we never thought possible!

Over the weekend, you will have a chance to do that!  You will need to do the following:

A. Create a new file in Photoshop:  

Orientation: Portrait 

Dimensions: 11 inches (width) x 17 inches (height).  

Resolution: 300 DPI.

1.  Create a design for your movie poster! Use a combination of photography, color correction, and moving objects around in Photoshop to create an image that evokes the feeling for your character's movie! This design is created by either using your best images from midterm week, or creating new ones based on the idea you are using. Make a composition with those images in photoshop, and arrange them in a way that you are happy with!

2.  Save that image out as a PSD or a PNG, and open it in Illustrator.  Using the few things you learned about typography today, lay out the text for your movie poster in a way that unifies the two elements (text and image) together! This is your first project that teaches you how to work with Photoshop and Illustrator in tandem.

3.  This image will be your first draft.  On Tuesday, have this image printed via the fiery printer and pinned to the wall by no later than 4:45.  As stated in class, you will lose a letter grade for every 2 minutes your work is not up on the wall. This is a way to boost our professionalism and timeliness!

Extra notes:

You can integrate outside elements into your images. Hand-drawn elements, photos, and the like can be used. Using the pen tool and selection tools, you can use imagery you have created from other places to accentuate your image!

If you need additional photos, I will bring the photography materials for Tuesday. 

For grading, I will evaluate the following:

Craftsmanship

Design: Use and Layout of Type.  Are you aligning the type, while giving enough room for your characters?

Clarity of Message: Does your text and image work together to tell an enticing story for your character?

Use of both Photoshop and Illustrator in tandem.  Does the integration of both into your art look seamless?

After bringing these first draft to class on tuesday, and you will have the entire class to work.  The final draft, (Version 2) will be due on Thursday at the beginning of class.  Thursday will be a critique day, where we critique our movie posters, and our paper craft characters. HAVE V2 PRINTED AT THE BEGINNING OF CLASS ON THURSDAY!